What are responsive websites? What is a responsive web design? You need a responsive website! You may have come across one of these statements if you do a lot of research online. How important is this phrase to the web design community and clients in general?

In this post, I am going to explain what all these mean in the client’s perspective. This is because of my work as a web designer. I may not get the chance to explain this to all my clients so I have put together this article to help enlighten.

That notwithstanding, I have made preparations to put together one in the web developer’s point of understanding. So, let’s begin:

What is a Responsive Web Design / Responsive Website?

Responsive Web Design, Responsive Websites are one of the most important terms on the Internet and in Web Design and Development today. It is very important because, without it, you may end up losing customers.

How? We’ll talk about it below. If you know the current statistics of device usage on the Internet, you’d very much appreciate the benefits that Responsive Web Design has to offer. Check in the picture below.

mobile usage stats


What the heck is Responsive Design and Responsive Websites?

Responsive Web Design is designing a website in such that the layout of the website fits/adjusts perfectly into the device on which it is being browsed; it resizes on the device or browser it is browsed on regardless of the width of the device or browser.

You don’t have to zoom such a website on your mobile devices in other to see all the contents on it. A Responsive Website is that website which follows the Responsive Web Design best practices.

What Does Responsive Web Design Look Like?

responsive web design

The picture above is a perfect representation of what responsive Web Design looks like. On a desktop, a responsive website is in its full width covering the width it has been specified for. For tablets, the responsive website resizes considering the width of the tablet.

On a phone, the responsive website resizes perfectly into the width of the phone. Other contents on the responsive website can be disabled when viewed on smaller devices such as on smartphones.

What is the Opposite of Responsive Web Design?

In the early years of web design, websites were designed for desktop use only. In a case where the site administrators needed to make the site available for mobile users, a mobile version of the website was developed. When such websites are viewed on a mobile phone, the website has to convert, kind of into the mobile version of the site. In that case, you’d notice an “m.” found in front of the address. A perfect example is www.facebook.com. On phone, the URL is m.facebook.com.

Other sites do not have mobile versions at all. You may have come across sites that you’d have to zoom, scroll your cursor to the far right before seeing other contents of it when on mobile.

This was the olden phenomenon because the number of mobile devices was few, and so designers paid less or no attention to mobile users of their websites.

Today, the number of mobile devices is increasing at a high pace, therefore allowing more people to access information on the web on phones, especially when they are away from home.

How Does Responsive Web Design Work?

Responsive Websites resize on mobile devices and browsers using a Web Design and Development language called Cascading Style Sheet (CSS). This language is used to style websites.

In the case of Responsive Web Design, it tells the website to take a defined width when the size of the device gets to a particular width. This aspect of CSS is referred to as media queries. CSS’s media queries can also be made to hide certain contents of a website when the user is using a particular device.

For more studies on CSS and media queries, subscribe to my blog. I’m working on an HTML and CSS tutorial that would be launched soon.

Importance of Responsive Web Design and Responsive Websites

Responsive Web Design is cost effective and saves time: This is because you’ll need a lot of time creating a desktop version of a website.

Then another time in creating a mobile version leading to double work and extra cost.

Responsive Websites are beautiful and flexible

Websites which are not Responsive have their images and other contents cluttered on mobile devices. Responsive Websites, on the other hand, are beautiful because they are flexible to resize.

They are Search Engine Friendly: Recently, Google rolled out an algorithm allowing for better ranking for responsive websites against those that are not.

Responsive Websites are Easier to Manage

A responsive website means a single website with different views on different devices. A single work or Search Engine campaign could be done and that would be all.

Responsive Websites have a Better User Experience

As mentioned earlier, users of Responsive Websites don’t have to zoom or shrink contents on mobile devices. This helps to retain visitors. Stay ahead of your competitors with Responsive Web Design.

Let’s discuss more in the comments box below.

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